The researchers first generated 15 statements that were not objectively demonstrable as true or false. The first thing to do then, was to see whether we could artificially use feelings of insight to change people’s beliefs in the laboratory, which is what we found in these experiments.”
I began to consider the possibility that feelings of insight themselves can drive changes in our beliefs (at some level), and that under certain circumstances or states of mind, the feeling of insight can mislead us entirely. On a more dramatic scale, I also observed that individuals suffering from schizophrenia or delusions too report strong experiences of insight. But powerful feelings of insight were also sometimes misleading, making seemingly bad ideas feel very true. “Insights seemed to signal an important transformation within. For example, I would have lively conversations with colleagues and it was only really when they managed to trigger an ‘Aha!’ moment that I was willing to consider their perspective (or perhaps even adopt it),” explained cognitive neuroscientist Ruben Laukkonen, a postdoctoral fellow at the Vrije Universiteit Amsterdam. “I was inspired by the observation that insight experiences tend to happen at the same time as people change their beliefs or worldviews.
The study provides evidence that people who experience sudden insights are more likely to see “temporally coincident but unrelated beliefs” as truthful. Researchers say that these clues may help scientists better understand the creative insight process and its impact on the brain.Experimentally-induced “aha moments” can make subjective claims appear more valid, according to new research published in Scientific Reports. "But in this case, your brain is blocking out just the visual inputs to your right hemisphere." "This is like closing your eyes so you can concentrate when you are trying to solve a difficult problem," says researcher John Kounios of Drexel University in a news release. Researchers say this "gating" effect might occur to allow weak solution-related activity to gain momentum and then burst into consciousness as insight. About 1.5 seconds before the moment of insight, there was an increase in lower frequency brain waves in this area of the brain, which disappeared when the high-frequency activity began. In addition, a second smaller wave of electrical activity was seen on EEG. This type of activity is associated with high-level processing of information, and researchers say it was also centered in the same right temporal lobe area. The study showed that about one-third of a second before the "Aha!" moment, there was a sudden burst of high-frequency brain waves. In the second experiment, researchers monitored the participants' brainwave activity using an electroencephalogram (EEG) during insight and noninsight problem solving tasks. Researchers say previous studies have shown that this right temporal lobe may be important for drawing distantly related information together, which is a key component of insight.
Little activity was detected in this area during noninsight solutions. Using brain imaging techniques, researchers found that activity increased in a small part of the right lobe of the brain called the temporal lobe when the participants reported experiencing creative insight during problem solving.
#THAT AHA MOMENT SERIES#
In the first, study participants were given a series of word problems to solve designed to evoke a distinct "Aha!" moment about half the time they were solved. In the study, which appears in the April issue of PloS Biology, researchers compared brain activity in two different experiments. Surge of Brain Activity Accompanies 'Aha!' Moments "We believe this is the first research showing that distinct computational and neural mechanisms lead to these breakthrough moments." "For thousands of years people have said that insight feels different from more straightforward problem solving," says researcher Mark Jung-Beeman, an associate professor of psychology at Northwestern University, in Evanston, Ill. Ap- It may not appear in the shape of a light bulb above your head, but researchers say "Aha!" moments are marked by a surge of electrical activity in the brain.Ī new study shows that solving a problem that requires creative insight prompts distinct changes in brain activity that don't occur under normal problem-solving conditions.
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